WEB DESIGN & DEVELOPMENT CASE STUDY

GEUSI GREEK CUISINE

A Greek Restaurant in West Wickham, London, UK

Founded in October 2023, Geusi Greek Cuisine came to light in the highly competitive restaurant industry. They had goals to showcase the beautiful & authentic flavours of Greece to the world.

THE PROBLEM

Geusi Greek Cuisine faced significant challenges with its website. Before engaging with us, they had a website that was not fully optimized towards customer experience & visibility. Like many restaurant owners, they lacked a comprehensive understanding of a website's importance. These issues stemmed from a common challenge among restaurant owners: a gap in knowledge regarding the full scope & benefits of comprehensive web design & development. The key areas Geusi wanted to address were visibility in search engine results (SEO), showcasing the essence of the restaurant, & mobile optimization.

  • The website did not have the necessary SEO strategies in place to achieve the desired level of visibility in search engine results.

  • The previous website failed to effectively capture & communicate the unique atmosphere & identity of the restaurant, leaving visitors with a vague & un-engaging impression.

  • The website was primarily designed to be functional but did not prioritize the user experience on mobile devices, leading to a subpar experience for mobile users.

THE SOLUTION

To address the web design & development challenges faced by Geusi Greek Cuisine, we implemented a comprehensive web design & development strategy. These factors convinced Geusi Greek Cuisine that partnering with us would effectively address their website challenges & help them establish a visible, essence capturing, & mobile optimised website. Our solution included the following key components:

  • We implemented a comprehensive website redesign & development strategy that focus on the overall look of the website, SEO optimization, mobile responsiveness, & user-friendly navigation. This was a very thorough consultation to ensure work was completed in a timely manner to the restaurant’s opening.

  • Our approach included keyword-rich content to improve search engine visibility, as well as backlinks.

WHY YUMMY?

Geusi Greek Cuisine decided to work with us because of our specialized expertise in restaurant web design & development. Our comprehensive understanding of the restaurant industry, coupled with our proven record of transforming restaurants' websites, made us the ideal partner for Geusi. These factors convinced Geusi Greek Cuisine that partnering with us would effectively address their website challenges & help them establish a visible, essence capturing, & mobile optimised website. They were impressed by our:

  • Our deep understanding of the unique challenges & opportunities within the restaurant sector allowed us to provide tailored solutions that resonate with their target audience

  • We are known for our innovative & creative branding strategies that not only stand out but also align with the restaurant's vision & values.

  • Our genuine passion for the restaurant industry drives us to deliver exceptional results. We take pride in our work, & our dedication is evident in every project we undertake

THE RESULT

Following the launch of their newly redesigned website, the owner of Geusi Greek Cuisine expressed immense satisfaction with the transformation. The modern, intuitive, & visually appealing online platform now perfectly encapsulates the essence of their authentic Greek dining experience. The owner was particularly impressed by the seamless integration of their brand identity & the enhanced user experience, which now effectively communicates their story & culinary passion to visitors.

Although it's too early to quantify the impact on bookings, the positive feedback from patrons about the website's ease of use & aesthetic appeal has been overwhelming, reaffirming the owner's confidence in their digital presence & the promising path ahead.

THE PORTFOLIO

OWNER OF GEUSI GREEK CUISINE

"Discovering Yummy Restaurant Marketing has been a game-changer for our brand... Yummy Restaurant Marketing is a leading marketing agency specializing in the restaurant industry... they delivered a seamless, user-friendly online experience that truly captures our essence... it's a testament to their expertise & understanding of the restaurant market... we highly recommend Yummy Restaurant Marketing to any restaurant aiming to elevate their online image"